Toy Essentials - the retail arm of Educational Essentials is ready for lift-off! March 05 2014

This March will see the launch of Toy Essentials, a business committed to the distribution of quality toys with high educational play value to the retail sector.

Toy Essentials, headed up by educational toy industry guru, Robin Bennett, is the new retail arm of Education Essentials, a highly successful and established business founded by Robin and which has been serving the educational sector with quality play opportunities and equipment since 1999.

Toy Essentials will launch with a tight and focussed range with direct relevance to the retail sector. Brands will include Dunecraft , totally new to the UK – a concept designed to teach children about growing plants and with a portfolio that includes Carnivorous Creations, the Princess Garden, the Dinosaur Plant and Dragon’s Lair.
In addition Wedgits, a fun and challenging multi- dimensional building kit, ‘Plasmacar’ the original and the best ride-on car, Plastwood the supplier of fabulous magnetic fun ranges of Kliky and SuperMag Maxi, as well as the multi award-winning Hoberman Spheres Collection.

There are several exciting further developments to announce soon, including the appointment of key regional sales agents.

Robin Bennett commented on the formation of this latest venture: ‘Educational Essentials has been a real success story. We have built a strong reputation within the educational sector and have secured exclusive distribution rights for a number of high profile brands. With the launch of Toy Essentials, we are now in a position to offer our customers the benefit of our many years of retail experience as well as the opportunity to further expand their UK distribution channels.’

The Sales and Marketing for the new business, which will be run from the Education Essentials Headquarters in Minchinhampton near Stroud, is to be headed up by Sandra Cambridge (formerly Treasure Trove Toys and Alyss Toys) with back up support from Amy Matthews and team.

The range is fully showcased on the new Toy Essentials website at www.toyessentials.com.

Sales enquiries to Amy Matthews, Tel: 01285 762039 and Sales@toyessentials.com